We live in an age of rapid digital transformation, and even without a pandemic on our hands, the business world has been steadily adopting remote and online work for years now. If your goal is to future-proof your company and achieve better results in the years to come, then you need to embrace digital transformation and start empowering your remote growth teams for productivity and success in the virtual space.
Fortunately, there are many great tools out there to enable remote teams and make their work more efficient and effective. In fact, remote work brings numerous opportunities for growth and success, as well as higher productivity and output – but you need to give your employees the right digital solutions. It’s not just your HR team that needs these digital tools, but also your marketing, sales, support, and other departments, as well.
With that in mind, let’s take a closer look at the five top solutions you can use to build thriving digital teams in the new normal.
Unify your communications
First things first, you can’t hope to run a successful digital workforce if your employees are still communicating via email and numerous other tools. The more different tools you use to communicate with your teams and transfer important files, the more you’re setting yourself up for communication bottlenecks, data leaks, and more. This is why it’s important to unify your communication structure under a single tool, with a couple of complementary tools on the side.
For example, you shouldn’t get rid of email communication, but you also shouldn’t use it to run your entire business. Instead, you can consider tying everything up into a comprehensive VoIP system that will give you access to direct messaging, voice and video calls, file transfers and storage, call forwarding and mobile features, and even an integrated email tool.
Everything should be in one place not just for the sake of efficiency, but for the sake of data security as well. In a closed, encrypted system like VoIP, your employees will know that all communication and sensitive data are safe.
Leverage a good PM tool
Just like your remote employees need a comprehensive communication system, they also need a way to collaborate efficiently and effectively in the online world. Now, you can’t collaborate remotely via email or some simple file-sharing platforms, because that’s not only inefficient, but also unsafe. It’s also impossible to collaborate in real time and maximize productivity without a dedicated project management system.
With a dedicated cloud-based project management tool, your teams can work together to achieve a common goal and keep everything organized and moving forward. This will effectively allow your marketing team to improve their targeted digital marketing metrics, your sales team to better manage your sales funnel, and your support staff to stay in control of their open tickets without overlap or costly miscommunication.
Boost teamwork with better contact management
Acquiring, managing, and leveraging contacts to their full potential is the cornerstone of a winning marketing, sales, and support process. Your teams need to work separately on maximizing the potential of each contact, but they also need to work with other departments to effectively convert contacts into loyal brand advocates. But they can’t do that if they don’t have access to the same contacts and if they can’t manage those contacts in real time.
This is why you need a way to share contacts between teams, especially your Gmail contacts. You can use a robust Gmail CRM tool to let everyone in your organization share, edit, and act on reliable contacts together, which will improve efficiency and minimize the risk of error. After all, you can easily lose a lead for good if someone from sales approaches them before they’re ready to buy.
Perhaps they needed some more love and attention first from your marketing team, and that’s why a solution like Shared Contacts for Gmail is a great way to keep everyone working together. By sharing information seamlessly, your teams can maximize performance and results.
Make virtual conferencing fun and rewarding
Virtual meetings are a necessity when working remotely, and you can expect to have many virtual meetups with your teams throughout the week to talk about strategy, tasks, innovation ,and more. But no matter how necessary they might be, virtual meetings can also be a big time-waster, and ultimately, very boring to sit through.
Your goal as the leader should be to keep your employees engaged and active during every meeting, and technology is a big part of that. Make sure that you’re using good conferencing tools with plenty of features so that you add value to your meetings through visual aids, crystal-clear streaming, and rich audio quality.
This will elevate the entire experience and keep everyone interested in what you have to say.
Ensure accountability with monitoring software
Last but not least, as a leader you need to monitor the performance of your remote teams so that you can optimize and adapt over time. Your goal should be to use the performance data not to scold, but to identify solutions to challenges quickly, and empower your employees to achieve better results.
This is also an opportunity to spot any problems in your company’s culture, or the general level of satisfaction and loyalty in your company. If you notice that an employee is getting gradually less productive, you can reach out with a one-on-one call to talk about their needs, stressors, and any pain-points they’re trying to overcome.
Over to you
The business world is rapidly embracing digital technologies in order to capitalize on remote work in the new normal. Don’t fall behind, instead, invest in these solutions yourself so that you can keep pushing your company forward in 2022 and beyond.
Digital Web Services (DWS) is a leading IT company specializing in Software Development, Web Application Development, Website Designing, and Digital Marketing. Here are providing all kinds of services and solutions for the digital transformation of any business and website.
